This Week in Startups cover image

E1109: Ritual CEO Katerina Schneider on creating pure & effective vitamins, standing out in a crowded DTC market, utilizing subscriptions & more

This Week in Startups

00:00

Navigating High-Quality Vitamin Manufacturing and Innovative Marketing Strategies

This chapter explores the complexities of high-quality vitamin production and the cost differences compared to regular market options. It also highlights the benefits of a direct-to-consumer approach, innovative marketing channels, and the role of subscriptions and technology in improving customer experience.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app