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Building Affinity in Education Communities Lori Stirling of Affinaquest

Edtech Insiders

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The Importance of Segmentation in Universities

"I love the idea of seeing these different people and that I've sort of crossed your paths with you," he says. "And then trying to figure out which of them are worth segmenting off and really sort of treating with white glove treatment" In edtech, it could be doing some incredible giving a kind of testimonial and getting 200 of their friends to join the service or something like that.

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