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The Power of Content: How 1 Article Generated $22 Million in Sales

Shopify Masters

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How to Build a Brand

A lot of people talk about as soon as you have some capital, start brand building. So, how do you know if you have enough capital to get the ballroom to actually make a dent towards building a brand? Do you have an extra $10 a day, which is $300 a month, which are $3,600 a year that you can spend on amplifying content?" "I amplify content and then I take out the people who engage with my content and I run sales ads to them," he says.

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