Everything you wanted to know about carbon removals but were afraid to ask
The McKinsey Podcast
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The Growing Market of Carbon Removal
The chapter explores the financial opportunities in carbon removal, estimating a lucrative market by 2050 and the investments needed for achieving net zero emissions. It highlights the benefits for early investors and suppliers, delving into branding carbon removals, the current landscape of voluntary carbon markets, and the concept of advanced market commitment for driving innovation. The narrative underscores the importance of scaling carbon removal efforts to meet climate goals and anticipates continued demand for removals post achieving balance.
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