⭐️⭐️ Special thanks to our sponsor, Vanta AI. Get $1000 off at vanta.com/mydailybusiness ⭐️⭐️

In this coaching episode, Fiona explores why long-form, thoughtful content is becoming one of the most powerful marketing tools in an increasingly noisy, short-form world.

As attention spans feel fractured and many people step back from constant scrolling, brands that invest in depth, clarity, and trust are standing out more than ever. This episode unpacks why chasing quick hits and trends often leads to burnout and diminishing returns, and how deeper content builds long-term connection, authority, and loyalty.

If you’ve been focusing heavily on short-form content and wondering why it’s not converting, or if you’re feeling exhausted by the pressure to constantly post, this episode will help you rethink your strategy.

Resources:

You’ll learn:

Why audiences are craving depth over noise more than ever
How long-form content builds trust, authority, and longevity
The role podcasts, newsletters, and thoughtful storytelling play in modern marketing
How to repurpose deep content across multiple platforms without burning out
Why consistency and substance matter more than volume
How to choose one core content platform and make it work harder for your business

This episode is ideal for small business owners, creatives, and marketers who want to create meaningful content that lasts, rather than chasing algorithms and fleeting attention.

Sponsored by Vanta AI: vanta.com/mydailybusiness

Sign the Not a Date to Celebrate petition here

Connect with My Daily Business:

Resources mentioned:

Special thanks to our sponsor, Vanta AI. Get $1000 off at vanta.com/mydailybusiness

Want to get your #smallbusiness sorted in 2026? Check out our 1:1 business coaching packages from a one-off session to 6-months of coaching.

Want to know more about AI and how to harness it for your small businesS? Join our new monthly AI chat for small business owners. You can join anytime at www.mydailybusiness.com/AIchat Try out my fave AI tool, Poppy AI here and use discount code FIONA. We also love Descript.

Connect and get in touch with My Daily Business via our shop, freebies, award-winning books, Instagram and Tik Tok.

Zu Gast: Svec, Hager, Lothert

WILD UMSTRITTEN

Prävention, Bildung und Suchtgefahren online

The AI-powered Podcast Player