Today's episode is a little bit confessional, it's definitely rooted in my values around transparency and honesty. And it's really a callback to season one of the podcast on Pinterest with my amazing Pinterest consultant Brooke. So today's episode is all about Pinterest again, but from a very different perspective of me and Pinterest. We have broken up and this episode is going to be, I think a little shorter, a little more bittersweet.
Sometimes, we learn through trial and error, babes.
Last season I was optimistic about what Pinterest could do for my small business. So I invested a little time, a lot of effort, and a few thousand dollars into pins on the platform.
But after giving it a go… I have some new thoughts.
Tune in for my freshest take on the effectiveness of Pinterest as a small business marketing strategy, including:
- The data from my personal experience with paid Pinterest ads
- How Pinterest is morphing into a social media platform
- The price leap oversight in my strategy
- The importance of keeping an experimental mindset
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