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4min chapter
Spilling the tea on matcha
Business Daily
Challenges and Celebration of Matcha Culture
This chapter explores the difficulties faced by small Japanese matcha farmers amid rising global demand and the influence of Western companies. It also discusses the health benefits of matcha, its cultural significance, and the excitement surrounding a collaboration with a popular coffee brand.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode