How to Write a Successful Product

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On the survey itself, people are rating each item on a scale of one to ten. At this five data points, it's either not satisfied at all, somewhat satisfied, satisfied, very satisfied, extremely satisfied. Now that you know exactly what needs are unmet, let's brainstorm ideas around those top unmet needs and come up with the winning solution.

Today we are back with part two of my conversation with Tony Ulwick. By the end of today's episode, you will better be able to identify the real job to be done with the people you interact with. That will increase your influence tenfold, while significantly reducing the times that you put effort into creating a new product, or a new service for somebody else that ultimately isn't even valued.

Learn more from Tony here: https://strategyn.com/tony-ulwick/

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