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Bonus: The 10 Commandments of Startup Success w/guest host Tim Ferriss

Masters of Scale

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How to Craft an Experience for Your First Few Customers

Y Combinator founder Paul Graham gave Airbnb CEO Brian Chesky some advice in 2009. He said the company should go door-to-door to meet its users and learn what they loved about their service. Chesky followed that advice, visiting all of his hosts' homes so he could create a personal experience for them. "We didn't just meet our users, we live with them," Chesky says on this week's show.

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