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Episode 90: Operational Analytics, Reverse ETL, and Finding Product-Market Fit with Kashish Gupta

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CHAPTER

Operational Analytics for the Uninitiated

Operational analytics is turning the analysis or the analytics into actual action. For example, you might want to then run certain campaigns on users that are high risk of turn or aa high probability of purchasing. So for us, like operationa analytics is not doing analysis on your operations. It's taking analysis and then turning it into action.

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