2min chapter

Idea to Startup cover image

Hidden Lottery Tickets

Idea to Startup

CHAPTER

Taking Losses as Part of a Winning Strategy

The ability to take losses as part of a winning strategy is core to being an entrepreneur. People get their asses kicked for months on bumble and they hang in there like rocky against Mr. T because in the end they know it has a great chance of paying off. But we quit investing in most Lotto tickets when they don't immediately work, even if the long term odds are just as high as Bumble's were. The key with lotto tickets is building a structure so that you can buy them consistently and you won't get bogged down with the losses.

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