4min chapter

The Long Game cover image

From Content Manager to CEO, The Future of AI and Content, and How Content Marketers Need to Evolve with Devin Bramhall

The Long Game

CHAPTER

The Future of Content Marketing

There's a lot of hype right now, as you know, around generative AI. What's your take on all this is the content marketers job going away? My stance has never changed. AI is going to be a great helper. It already is. I've used it multiple times to create some graphics recently that have been very useful. But because it cannot contribute anything new to the conversation creatively or otherwise,. then it's never going to be able to do as individual.

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