Content Marketing - Is That Right or Not?

This is a discussion with Seth Godin, where we talk about his new book - The Practice: Shipping Creative Work, that talks about how anyone can find their voice and put forward their best work. Seth Godin is the author of 19 books that have been bestsellers around the world and have been translated into more than 35 languages. The founder of the altMBA and The Akimbo Workshops, online seminars that have transformed the work of thousands of people and he was inducted into the Marketing Hall of Fame.