I'll Drink to That! Wine Talk cover image

440: Aldo Vacca on the History and Future of Barbaresco

I'll Drink to That! Wine Talk

00:00

The Future of Barbaresco

Barbaresco didn't have a market. It was a wine drunk not every day on special occasions only, which were rare in those days. The idea of fair price stayed with us and in a way became one of our trademarks. But right now we are under a little bit of pressure because we really run out of wine fast. So for the future of Barbaresco, I think you've been very articulate about some of the challenges in the past for Barbaresco is a wine and a name in the market.

Transcript
Play full episode

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app