4min chapter

Adspend with Ash Melwani and Rabah Rahil cover image

EP 10 - Unique Strategies to Scale TikTok Ads (What's Working Now)

Adspend with Ash Melwani and Rabah Rahil

CHAPTER

Is There a Good Hook?

Ashley: Right now, the content, these aren't trained content creators. So Bounties kind of work with them to kind of give them more feedback and give them briefs on some examples of what to do specifically around hooks. "I think real UGC really matters," she says. Ashley: Even somebody posting enough lighting and be able to do it with an iPhone, but it can't be shit.

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