This chapter explores how Taylor Swift connects with her fans through social media and personal storytelling, creating a deep and relatable bond. It also delves into her use of Easter eggs to engage fans in a unique treasure hunt experience.
We're taking a break this week, here's an episode you might have missed.
Taylor Swift’s monumental success is due to her talent as a performer — as well as her business acumen. Bloomberg’s Devon Pendleton and Claire Ballentine join this episode to talk about how the pop star has taken ownership of her music, built a fiercely loyal fan base–and become a billionaire in the process.
Read more: Taylor Swift Vaults to Billionaire Ranks With Blockbuster Eras Tour
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This episode was produced by: Supervising Producer: Vicki Vergolina, Senior Producer: Kathryn Fink, Producers: Michael Falero and Mo Barrow. Sound Design/Engineer: Gilda Garcia.
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