I'm Curious What You're Seeing, Jim

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Back in the t m s lash, c d p, hay day, if you will, those were all selling into marketing organizations. Now i feel like it's kind of moving back out of marketing again. I don't even think that's necessarily bad, as long as it's not a one, 80 degree shift,. Leg ye, it's gradual, w but it shouldn't be. It doesn't matter who gets to carry the ball, you're not going to win. The adobe analytics world is more of where dougals got the vgals; they've alined with their platforms. They don't really care about your pc or your conversion optimization. And so there

We try not to navel gaze too much on this show, but our 200th episode felt like just enough of a milestone that we could do a mid-year "look back, look forward" show with a 7-year range. And we tracked down our original Commonwealth representative to join us for that discussion. Did we (first) party (cookie) like it was 1999? Maybe not, but that's the sort of reference you get with Jim Cain, the founder of Napkyn Analytics, and a co-founder of this very podcast! For complete show notes, including links to items mentioned in this episode and a transcript of the show, visit the show page.