4min chapter

The Vergecast cover image

Search as we know it is officially over

The Vergecast

CHAPTER

A New Era in Online Search: Unpacking Search GPT

This chapter examines OpenAI's introduction of Search GPT, a groundbreaking platform designed to enhance online search with better citations and engaging results. It also addresses the competitive landscape against Google and the challenges OpenAI faces in monetizing its innovations while pursuing advanced AI goals.

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