Empowerment and E-Commerce Evolution

This chapter explores the idea of individual empowerment in the economy, particularly in the context of evolving holiday shopping trends and the decline of traditional Black Friday. The discussion highlights creative and humorous alternatives to engage consumers in online shopping, including potential gambling-like features on e-commerce platforms. Additionally, it touches on unconventional side hustles for college students, perceptions of wealth in rural America, and strategies for effective financial management in political campaigns.