The Hook Can't Be Sloppy

It's just basically like the title of a viral video. It's the hook. Like you want to hit PayPal mafia. You probably want to be like these are broke clowns. Life is way easier when it works too. The reason we can hit that scale, we believe, is because we approach content creation as entrepreneurs first. Business is being like nerdy. Henry will run. I'll figure out like the hacks to keep Nuke boost in Henry. So what I want to do is crack long form right now. That's my goal. Because we're really good at shorts. Let's just do the like 10 minute version of that. Whoa. We'll see how it

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