How Much of an Advantage Does That Really Give You?

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Before i added the maps that were built in, you literally had the address, that was a link. You would click on that order's address and open google maps in a separate window with that icon. And when we have in one time slot 60 to 70 orders in 30 minutes, you can't go through and see where each of these are. We're trying to guess by looking at the street name. And so it's more like the technology has enabled us to have a higher ceiling of how many orders we could actually fulfil based on how efficient the assigningan and grouping is.

When Sam Eaton hears a new idea, it's all he can do to contain his excitement and dive right into the code. So when his sister told him she wanted to start a cookie delivery business, there was never any question that he'd apply his indie hacker skills to help out however he could. And to great effect — today they're selling hundreds of thousand of dollars worth of cookies every month. In this episode, Sam and I discuss the advantages of target your local community as a niche, ways to leverage scarcity and social proof to increase sales, and how software engineers can best apply their skills to selling products in the real world.