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UPSTREAM: Solving Problems Before They Happen

The Next Big Idea

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How to Think Upstream

Rufus Griskam: Dan Heath's new book is called Upstream, The Quest to Solve Problems Before They Happen. He argues that we should celebrate the people in the background who keep things from going off the rails in the first place. Rufus: We spend our energy responding to crises when we could be looking for the root causes and working on prevention. This week, how to think upstream.

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