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[BEST OF] More Isn’t Always Better: Challenging the 'Growth at All Costs' Mindset

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

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Growth Is Always Good

A lot of businesses go out of business because they try to grow too quickly. Businesses that do the best for the longest are the ones maybe do grow, but they grow slowly or organically and more like a straight line than just like 20 % month over month. A study done by the start of genome project found two thirds of businesses went out of business,. not because of competition, not as the market changed, but case they had chased growth above everything else.

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