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DR. MIKE ISRAETEL on the Science of Hypertrophy, Business, Charlatans and more | Ep. 29

Coach Em Up Podcast

CHAPTER

From Idea to Success: Building a Fitness App

This chapter chronicles the journey of developing and launching a new dieting and hypertrophy app, focusing on the challenges encountered with initial app developers and the eventual success in securing a talented technical co-founder. It also highlights the strategic decision to build a YouTube following, culminating in 500,000 subscribers on launch day, alongside humorous anecdotes and insightful reflections on the dynamics of teamwork and creativity in business. The speakers emphasize the importance of collaboration and learning from personal experiences, illustrating how gradual progress led to significant growth in the fitness space.

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