Creating a Winning Plan: Budgeting, Branding, and Retention Strategies with Margot Shaffer & Jeff Wright
Can't Stop the Growth
00:00
Crafting Effective Marketing Strategies
This chapter discusses the hosts' insights into improving marketing strategies for home service businesses, with a focus on planning for the upcoming year. Emphasizing the importance of budgeting as a narrative, the speakers highlight the need for a cohesive brand message and customer retention strategies. They explore operational efficiency, employee engagement, and the value of nurturing customer relationships to enhance overall profitability and loyalty.
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Transcript
