5min chapter

Positioning with April Dunford cover image

Customer-Led Growth: Why Funnels are Outdated with Georgiana Laudi

Positioning with April Dunford

CHAPTER

Transformative Customer Targeting: A Journey to Clarity and Growth

This chapter explores the critical importance of understanding and targeting specific customer segments to drive business growth. Through real-world examples, it illustrates how focused messaging and alignment with customer needs can lead to remarkable improvements in signups and conversion rates.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode