13min chapter

Web Design Business with Josh Hall cover image

368 - Pricing Your Design Services with Chris Do

Web Design Business with Josh Hall

CHAPTER

Redefining Design Value

This chapter explores the challenges designers face in valuing their work and the guilt associated with charging for their passion. It critiques traditional hourly billing models and advocates for value-based pricing, highlighting the need for empathy in understanding client perceptions of design services. Through personal anecdotes and industry examples, the discussion aims to encourage designers to engage in meaningful conversations about pricing that align with clients' true needs and values.

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