Big Pharma | The Gillett Health Podcast #34
The Gillett Health Podcast
The Double Edged Sword of Pharmaceutical Advertising
It's sort of a double-edged sword because then you have patients seeing these drugs that are under patent currently, very expensive, often not suited to their exact case. So there's certainly been cases where patients have told us about a test or a study or something like that that was not on our radar just because of the massive information out there. And I think people make the point that pharmaceutical advertising is this is sort of a oasis for pharmaceutical companies because it just does not occur in other parts of the world. Yeah. There's a lot of truth to that and there's aA lot of other things that need done, but I think that answers the advertising question pretty well.Yeah
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