“It’s Edible!” The Origin of Breakfast Cereal, Part One
Ridiculous History
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Postum Is a Child Friendly Beverage - I Don't Understand.
Postum was a cereal beverage intended to replace coffee in the morning. Around the same year, the brothers Kellogg start experimenting with flakes of great. You could get the vibe from the Kellogg's primary motivation: The world should eat less meat and eat more grains.
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