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99: Dan Runcie (Trapital) on Rihanna Super Bowl, Streaming Economics & Cash Money vs. Def Jam

Not Investment Advice

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Is the NFL Paying the Artists?

The NFL offers a production budget and I think it may be around like six million dollars something like that but you often see the artists then putting more money on top of that to do it. The artists are like hey this is our one time potentially in our career we're going to have a hundred million eyeballs on us plus all the people looking at this performance afterward. So it takes everything to that last degree"

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