Enhancing Donor Decision-Making Through a Revised Rating System

In the highly competitive nonprofit world, your organization needs a way to show that you’re a high-performing charity in your sector. Similarly, it can be hard for donors to find nonprofits that align with their values. Charity Navigator stands as a unique solution for both. Charity Navigator is the nation’s largest not-for-profit rating organization. For more than 20 years, the free website has rated charities based on their 990 tax form information. However, recent changes to the rating system are giving users a more holistic view of a charity and leveling the playing field for smaller nonprofits. In this episode, we’re talking with Laura Andes, Chief Program Officer for Charity Navigator, about the changes. We’re also joined by Amy Warren, Associate Vice President of Product Solutions at Pursuant and Allegiance Group.