AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
2min chapter
Mark Ritson talks about his controversial column in Marketing Week
On Strategy Showcase
Introduction
Exploring the specialized practice of connections planning and its impact on campaign performance, with insights from nine top connections strategy leads from various US agencies. Contrasting the US perspective on creativity as the primary driver of success with other regions' views on its importance.
00:00
Transcript
Episode notes
Get the Snipd
podcast app
Unlock the knowledge in podcasts with the podcast player of the future.
AI-powered
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode
Save any
moment
Hear something you like? Tap your headphones to save it with AI-generated key takeaways
Share
& Export
Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more
AI-powered
podcast player
Listen to all your favourite podcasts with AI-powered features
Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode