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Beauty Pie - The Idea Behind It
Beauty Pie is a subscription service for high-end cosmetics that are actually sold for very little money. The whole idea behind it was knowing, you know, in the cosmetics industry how fun it is to go to some of these third-party labs and that you walk out of there with bags full of free cosmetics. You buy stuff at the factory cost but it's practically free compared to what you would pay for at retail.