2min chapter

How I Built This with Guy Raz cover image

Merge Records: Laura Ballance and Mac McCaughan

How I Built This with Guy Raz

CHAPTER

The Importance of a Label

I had always liked making things and having seven inches made, which is one of what I was thinking about then starting a record label. The idea of making these objects and putting them together and designing them really appealed to me. It wasn't just going to be for Chunk. For other bands too. Also, I thought of a label as the kind of aesthetic umbrella of like a certain group of artists. Like 4AD or subpop or discord or teen beat records - they each had their own voice.

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