The Third Thing I Love About Ecommerce Marketing

A lot of people expecti'll just buy this ad now, and then within minutes, i'll be making a sale. It just doesn't pan out that way. A so ye, ou got to take a long term game, ok? So return on ad spand all cost per acquisition, either direct or blended. What else do we want at? What would be the third thing? The third thing i personally love looking at is what's called a funnel in as their goal. And ideally what we want to see is that your funnel is doing its job of converting new people.