2min chapter

AI Applied: Covering AI News, Interviews and Tools - ChatGPT, Midjourney, Gemini, OpenAI, Anthropic cover image

Search GPT: A Temporary Experiment to Inform ChatGPT

AI Applied: Covering AI News, Interviews and Tools - ChatGPT, Midjourney, Gemini, OpenAI, Anthropic

CHAPTER

The Future of Personalized Search: Implications and Challenges

This chapter explores the competitive dynamics of the search engine market, focusing on the rise of new players like Perplexity against established giants. It discusses the role of AI in hyper-personalization of search results and the potential implications for user experience and bias.

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