7min chapter

Young and Profiting (YAP) with Hala Taha  cover image

Alex Hormozi: From Soul-Sucking Job to $120M in Revenue, How Alex Changed his Mind and Built an Empire by Age 32 | E198

Young and Profiting (YAP) with Hala Taha

CHAPTER

Scaling a Business Model That Has More Leverage

Jim launch.com started in 2021, the first company we took on was a photography business which is that I think was June of 2020. We also took on a personal training business and added over 100 million dollars to those businesses between 2012 and 2014. Susie O'Neill: Why do you like licensing so much? Jim launch.com: It's easier to scale something that has more leverage. One person can raise a billion dollars; one person can write code or use it for 1billion people.

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