Sales and Marketing Alignment in the New Commercial Engine, with Kristina LaRocca-Cerrone
The Gartner Sales Podcast
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How to Design a Customer Learning Path
Customer self reflection with the focus on the customer, their goals and ambitions is what it takes to achieve a goal. So by providing a path may help them there. Learning paths are associated with a 147% increase in the likelihood that it be to be customer buys more than they planned to bring up. That's like the biggest bar we've ever put on a data slide.
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