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Why Climate Perceptions Matter

Climate Optimists

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Climate Communication - What's the Yale Climate Communication Programme?

Yale's climate communication program is studying how people think about climate change. The programme works with non profet groups, museums, universities and elected officials to better understand their audiences. Can you talk about kind of, sort of the perceptions of americans and climate change at a high level? We ask people to guess what other people think, and we're really bad, if haven't seen the research.

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