Navigating Controversy: The Political Brand Under Scrutiny

Jacinta Nampijinpa Price’s charisma has led to her meteoric rise, and also, to her recent relegation to the back bench.

Lambasted for her position on various issues including the Stolen Generation, the Black Lives Matter movement, and more recently, immigration, the Indigenous senator is celebrated by some of the most powerful conservatives in the country, and has become the most followed Coalition MP on social media.

Today, investigative reporter Patrick Begley and federal political reporter Natassia Chrysanthos track plain-speaking Price’s journey from children’s entertainer to political celebrity.

You can read their story here: https://www.smh.com.au/politics/federal/she-s-making-big-trouble-why-jacinta-price-is-losing-favour-in-her-family-s-hometown-20250912-p5muia.html

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