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The PR Week: 2.16.2023 - Tom Ryan, ICR

The PR Week

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Super Bowl 57 - The Creepy Rabbit

Advertisers are happy when the game is close and goes all the way to the end. Sabrina, the 2B activation that got a lot of attention, didn't it? "I think I'd already had a few too many cocktails by that point in the game"

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