
How to Compete Against Digital Giants
Everyday MBA
00:00
Then Baxter Invented Transaction Based Profit Metric
Hospitals were just beginning to get into remote clinics and surgis centrs. Sales went up by over 35%. And the highest penetrated accounts in the country, sails went up. The moral of the story is two things: Find a business nich it's defensible and profited from where you don't have to deliver inside the customer.
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