Cadillac, Nissan and Ford have all announced plans to electrify their vehicles. What is the ideal first car in your lineup to electrify? There's so many factors for that choice. Cadillac I'll agree with you on 100%. It's got to be high tech. Escalade, it'sGot to be the Escalade. And it's expensive already. The Escalade is 80 grand. You know, an electric one will be heavier and more expensive and it'll still be premium but it'll be the ideal Escalades. So like Rivian didn't have anything before but Ford, what should you electrify first? Oh yeah. Clearly the truck. America

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