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What Are the Types of Growth Teams?
Growth is really the scientific method applied to KPIs, right? You have objective to put points on the scoreboard relative to funnel metrics and to generate learnings. The second bucket is PLG, mostly common in SAS,. I think it's starting to be rebranded as product led sales. And then the third is basically blue sky bets teams, which can look like grow at all costs teams or it can look like long-term stoke works.