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Building for the Next Billion by Google Product Manager

The Product Podcast

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The Basic Human Needs Do Not Change

The basic human needs don't change. So the to identify the next billoon users, you need to observe the word and understand where that major cohort of n of the user group lies. It's not like a particular population in er in a market, with a particular user need is the only one which makes envious. Thei degree their type might differ, but there's not much of difference in what the need might be.

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