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Kat Vellos - We Should Actually Get Together
Brave UX with Brendan Jarvis 🇺🇦
The Parasocial Relationship of Social Media
"Social media gives us an opportunity to create parasocial relationships with people in our life," he says. "But it's not the same thing as having a moment of connection where you both feel and experience that moment of connection, right? And because the scroll and the feed and the algorithm are designed to help us just keep scrolling and keep passively consuming this information."
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