In episode #2651, we discuss the concept of Generative Engine Optimization (GEO) and its potential impact on the future of SEO. We explore a 19-page document that highlights the potential impact of GEO on search engines and provides insights into optimizing content for generative engines. The discussion emphasizes the importance of adapting to new AI-driven search algorithms and leveraging strategies such as authoritative claims, keyword stuffing, statistics inclusion, and fluency optimization. We also mention the significance of brand mentions and relevancy in gaining recommendations from AI-powered search engines
Don’t forget to help us grow by subscribing and liking on YouTube!
Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)
TIME-STAMPED SHOW NOTES:
-
(00:00) Today’s topic: THIS might disrupt the $2.2B SEO industry completely (Generative Engine Optimization) (AI Corner)
-
(02:37) Optimizing for Chat GPT and Bard for better recommendations
-
(05:02) Generative engine optimization methods: authoritative, keyword stuffing, statistics, etc.
-
(07:34) Average 30% improvement in impressions with Geo methods
-
(09:07) Winner takes all in AI-generated search engine recommendations
-
(09:57) First step towards understanding the impact of generative engines
-
(10:42) That’s it for today! Don’t forget to rate, review, and subscribe!
Go to https://www.marketingschool.io to learn more!
Leave Some Feedback:
-
What should we talk about next? Please let us know in the comments below
-
Did you enjoy this episode? If so, please leave a short review.
Connect with Us:
See omnystudio.com/listener for privacy information.
