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Best of 2024: Girls That Startup: Transitioning Your Skills and Talents from Employee to Entrepreneur

Girls That Invest

CHAPTER

Building an Ideal Customer Profile

This chapter explores the significance of defining an ideal customer profile (ICP) for startups targeting women interested in investing. It discusses the value of understanding customer traits and fostering connections to create an approachable brand image. Personal anecdotes illustrate how interpersonal skills can enhance customer service and drive business success.

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