Finding Our Way - Part One

We come together as a team UXR and market research and behavioral economics. If they're involved if they think they can help we create an integrated learning agenda. What do we want to learn and then we talk about how could we learn those things with what techniques? And so you'll actually see we have these nice little plans of like phase one, phase two, phase three. They're all still sitting in right problem but it's like who's taking what and then how are we orchestrating the readouts.