How to Stay Relevant on Social Media

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I think for me, I've gone through phases. It's like at the end of the day, it's just how badly do I want it? If I'm going through phases as well, I want to make these videos. And the drive is there. Yeah. Do you ever have this fear of the brand just becoming uncool? yeah. Nobody.

George Heaton is a British designer and entrepreneur who is best known as the co-founder of one of the UK’s leading clothing labels, Represent Clothing. The brand values of authenticity and building a community have garnered a large following among streetwear enthusiasts worldwide, including high-profile celebrities such as Justin Bieber, Dua Lipa and Guavo. In this episode, George talks us through his journey to entrepreneurship and unveils industry secrets that helped him elevate his business to the top of the fashion industry.

» Topics «
Fashion & design
Entrepreneurship & building a business
Production & distribution
Content creation & social media
Marketing
Finding your niche
Productivity & discipline
Creating a community
Brand longevity
Fitness & exercise
Networking

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